RAIN FOR THE SAHEL AND SAHARA
DESIGN | STRATEGY | SOCIAL IMPACT
TARGET MARKET: Donors and Philanthropists
BRIEF: RAIN partners with rural and nomadic desert people of West Africa to enable enduring livelihoods through access to education. While many NGO's help Africa, RAIN is among the few on the ground in the remote regions of Niger.
The organization wanted to get their work in front of the area's philanthropists and ensure that they get a real feel for what the organization does. A way to bring out their story that is efficient and effective which in turn could help them to continue bringing education, food, water, and work opportunities to communities across Niger, a country ranked second to last in the UN Human Development Index.
COMPANY: Taproot+, New York (Client - RAIN for the Sahel and Sahara, Portsmouth, New Hampshire)