BUSINESS STRATEGY PIVOT | BUSINESS MODEL CANVAS
HOW MIGHT WE RE-IMAGINE WORKFLOW TO ENHANCE PRODUCTIVITY AND PERFORMANCE OF FREELANCERS?
Currently, 34% of Americans work as freelancers. There has been an increase in remote working culture over the period of time. With the increase in technological enhancements, there are more and more specialized tools used for catering to very specific needs while working. However, most people are unaware of all the tools that exist in the market and how they can be utilized for better efficiency.
We proposed an app service that would provide customized consultancy and data curation to fulfill the needs of different industries and professionals in order to make workflow easier and seamless for them. It would provide freelancers with information about new and present-day tools and software for the purpose of communication, collaboration, designing, planning and execution of work.
ROLE: Design Research, Strategy, Art Direction
TEAM: Andre Hinds, Miranda Garrido, Vishali Bawa
DURATION: November 2016 - December 2016