DESIGN AND ART DIRECTION

Vishali is an established Visual Designer and Art Director based out of New York and India.

 

She holds the position of a Senior Art Director and is presently contributing her expertise at Digitas Health (Publicis Healthcare Communications Group), New York. Her focus lies in creating purpose - driven design experiences in the Health and Wellness Industry, leading teams of designers, production artists, and video editors to deliver prominent cross-channel work.

 

An alum of Parsons School of Design, New York, Vishali's portfolio includes a wide array of design and strategy projects for organizations such as Endeavor (WME-IMG), WaterAid America, Terreform1, and Leo Burnett. Vishali has worked on building and growing award-winning brands by devising their strategic positioning and creative vision along with a strong commitment to innovation. She believes in the potential of design development to uplift and transform the mundane into consumer-centric experiences.

 

She utilizes her proficiency in conceptualization, design, illustrations, animation, storyboarding, and UI/UX to translate her clients’ visions into tangible solutions, thereby enhancing their brand visibility and resonance.

​Her experience has made her adept at thriving in ambiguity, making quick decisions and delivering quality creative content in a fast-paced environment.

Alongside professional pursuits, Vishali keeps herself updated with design trends and contemporary art movements by participating in awards and Juries such as 'Le Book - Digital Connect', Davey Awards, etc. She has won several awards for judging esteemed competitions under ‘Academy of Interactive and Visual Arts’. She also contributes to the creative industry by periodically exhibiting her 'custom' art series and collaborating with independent artists.

Her recent art collection named 'Prismatic' was showcased at 'The Bombay Art Society' in Mumbai, India, which garnered significant appreciation.